Market Research : MaRS Monitors
MaRS has launched many
attitudinal and performance monitors in India. Some of them are
- Hindustan Times 13-19
January 2013
read full report....PDF
- HT Brunch - Sunday 13 January 2013
Happiness: Sex, Money &
Health....PDF
- Hindustan Times - Sunday 20
Jan 2013
read full report....PDF
Customers
Portability Survey on "India's
Mobile Phone Operators" - One in six wants to switch.
Given Indian Mobile subscriber base of more than 700 million, it could mean that
up to 120 million people want to switch - (Hindustan Times Jan 20,
2011) read full report....PDF
The Mood
In Bengal - an Exclusive HT MaRS Survey -
Bengal is poised for watershed polls. Change comes with a price and Bengal is
willing to pay the price, but with riders. (Hindustan Times
March 22, 2011)
read full report....PDF
Year End Special - Newsmakers
2010 : HT MaRS Survey - Medals and scams, corruption and
controversy, violence and inflation - in a year when so much made the news, what
will the people remember 2010 for? (Hindustan Times 31, Dec 2010)
read full report....PDF
Customer Satisfaction Monitors - MaRS has launched a series of customer satisfaction level monitors for a set of products and services. These yearly monitors are designed in association with The Hindustan Times, one of the leading newspaper chains in India. Findings of all the MaRS monitors are syndicated after the major findings are published in the newspaper. read more on this section....
Youth Monitors:
YOUTH SURVEY 2011 - Hindustan Times
newspaper (26 Jan to 29 Jan 2011) -
a
nationwide survey among Indian youths and their opinion on - State of Mind,
Career and Money, Sex and Relationships, Habits and Consumptions, Politics and
Society and Role Models.
read full report....PDF
YUVA MaRS Survey
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A YUVA-MaRS Eight City Survey "The Mind
of The Indian Youth" -
May 2011 -Indian youth and materialism -Youth and traditional career options -Youth and emerging career options -Spending pattern read full report....PDF |
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A YUVA-MaRS Nationwide Youth
Survey on Corruption -
March 2011 "On lack of governance and corruption within the media, corporate houses and the government, reveals the extent of disgust and frustration among youth people..." read full report....PDF |
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A YUVA-MaRS Youth Popularity
Survey - May 1, 2009 "Perceptions change and will change..." -How do they compare as YOUTH ICONS ? -Do they INSPIRE the youth? -How do they fare as ELIGIBLE BACHELORS? -How does the youth view PERFORMANCE of India's YOUNGER POLITICIANS? |
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A YUVA-MaRS National Survey -
May 16, 2009 "From manifestos to elections speeches to website and blogs of candidates to hoardings and banners, the focus in the current Lok Sabha polls is firmly on the youth.." |
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A MaRS-YUVA Youth National Sex
Survey - Dec 1, 2009 "Attitudes have changed with the changing times and moral values..." -Is it right to have pre-marital sex? -How many of your friends are virgins? -Should your partner be a virgin? -Where did you learn about sex? |
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A YUVA-MaRS National Survey :
Youth & Global Warming - Nov 1, 2009 "As the world looks towards India to be a dealmaker at the Copenhagen Climate Change Summit, this survey tried to find out how much the average young Indian knows about global warming..." |
| Business India MaRS Survey | ||
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Business India MaRS Survey:
Youth Power - Aug 2008 A specific youth power survey on various dimensions. This survey examines the changes as compared to a generation ago. -New clothes, old habits -Emerging youth power -The young at work -Have cash, will spend -What's your status today? |
Life and Times of Indian Men - Business Today Dec 30, 2007
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The man is composite and complex. Today, he also
lives in a composite and complex system where there is a dynamic
interlink between him and the familial, societal and global system.
Every facet and dimension of the man’s life can get influenced by and
can influence the layers of family, country and the world around him
read full report....PDF
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Man's World MW Survey
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Man's World - MW Survey Jan 2008 What women think of men and other things, -What does she like and not like about men? -How often does she think of men - Indian men? |
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State of the Indian Man - a MW MaRS Survey "You value loyalty and faithfulness over beauty in your mate..." -The Indian Man and his idol -The country and the man -News and entertainment Sex and the man - single or otherwise |
| Auto India Best Brand Survey 2008, 2009 | ||
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Auto India (Business Indian Group) A sample opinion survey among car and bike owners in eight major metros. |
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